Omnichannel Delivery Lead (m/f/d), Bad Homburg

Mehr als 250.000 Menschen auf allen Kontinenten arbeiten bei Fresenius daran, immer bessere Medizin für immer mehr Menschen anzubieten. Unsere eigenständigen Unternehmens­bereiche Fresenius Medical Care, Fresenius Kabi, Fresenius Helios und Fresenius Vamed bieten ein breites Spektrum an Produkten und Dienstleistungen im Gesundheitssektor. Bei uns haben Sie die Chance, mit Ihrer Karriere einen Unterschied zu machen – und Teil unserer beeindruckenden Wachstumsgeschichte zu werden.

Your Assignments

• Develop and refine the omnichannel delivery strategy including the further development of the existing omnichannel ecosystem with specific focus on digital marketing, events, landing pages, hybrid interactions and social media.
• Strategic development of the relevant technology stack in alignment with global suppliers and external service providers
• Responsibility for team deliveries (respecting quality, time and budget) by ensuring smooth omnichannel promotional activities through on-time implementations.
• Actively promote, drive and support the implementation of omnichannel campaigns on a global scale across the entire product portfolio by fostering a cross-functional collaboration among different departments and teams, including marketing, communication, brand managers, IT as well as the local sales organizations.
• Identify country-specific requirements and facilitate / lead the process to meet these requirements while harmonizing them with the global setup where possible
• Track the effectiveness of promotional campaigns leveraging among others the existing CRM systems by defining and tracking defining specific KPIs and making data-driven decisions to improve the overall success
• Guide, develop and lead the “Omnichannel Delivery” team

Your profile

• University degree in business administration, marketing, e-commerce, supply chain management, or a related discipline
• 8yrs+ of marketing and/or sales experience, preferably in the healthcare / medtech industry
• 3yrs+ of leadership experience in a global project environment
• Track record of successful team management
• Strong knowledge about sales processes as well as track record of successful omnichannel campaign setup and implementation
• Proven (agile) project management skills
• IT affinity and know-how (cloud, mobile/web, digital health)
• Experience with CRM and Content Management Systems software
• Experience with data analytics tools such (e.g. Power BI)
• Customerand quality-centric workstyle
• Strong and effective communicator across functions and job levels
• Excellent command in spoken and written: English, additional languages (especially Italian, Spanish, French, German) are considered a plus